2011年6月19日星期日

Discovering Xiamen Flavor

Recently, the Xiamen Tourism Association held tourist attractions in the area branch branch conference six months, 27 people in charge of area-depth exchanges, and the whole area of marketing and communication platform for building consensus, agreed that the advantages of resources to achieve union, China discovery tours establish the overall marketing consensus building line of tourist products in Xiamen, to jointly promote the "big Xiamen tourism" development.

First, the sharing of resources, combined. Each member in the "point" of marketing, microblogging marketing to reach a consensus, "point" is to strengthen joint marketing "edge joint" for each of the area within the LED screen, visitor center, scenic walls, billboards and other resources, as all the scenic spots in Xiamen's foreign marketing window, the overall planning, simultaneous marketing, great scenic , travel agency China beauty to show films, website links, promotional materials placed on each other, organize all kinds of marketing activities to promote the powerful combination to strong with the weak, common development. On this basis, the formation of foreign alliances, and Nanjing Tulou, Wuyi Mountain Scenic Area, the Golden Gate Tour, Penghu tourism over one million annual tourists attractions to "point" of marketing, to send visitors to each purpose, and gradually form a sea Western area big tourism development trend. For more information, please shift to Nice China Tour

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